Your craft meat company has everything going for it except for one thing – supermarkets won’t touch you because you can’t afford to offer them the same deal as the big players. Do you pack your bags and go home? Maybe this was the case last week but no longer; you now have access to the largest supermarket shelf in the world.
In this episode of Meat Talk, editor Velo Mitrovich tells you why Amazon’s buyout of Whole Foods is going to revolutionize the entire food industry in a way we haven’t seen since Piggly Wiggly opened the doors to the first supermarket over 100 years ago. While Amazon has been dabbling in food, they’re now going whole hog. What this means for you is the only thing that can hold you back now is your imagination.